Apple's Future Stock Outlook

Apple is probably the most innovative US based company in our generation. They have changed the world with their creative products and technology. Is has been a roller coaster ride for them since their inception in 1976. Although it seems the iPhone has always been a part of our lives, it has only been 10 years since it entered our universe. Since 2007 Apple has grown from a small niche business with select clientele to an absolutely mammoth entity. But can they continue on this path for the next ten years?

Apple's stock price has increased 1,000% over the last ten years. That is an incredible accomplishment and is something rarely seen with large corporations. Steve Jobs was a creator and an innovator. His insight and intelligence led a company into the future that is shaping modern society. Although he is no longer with us, his spirit remains with the company and he left a legacy behind him which many people can be inspired from. The new CEO, Tim Cook, is one of those people. Unfortunately, 2016 wasn't the best year for Apple with the stock spending a good chunk of the year below $100 (under $600B market capitalization). However, things are looking up this year with the upcoming release of some new products.

For 2018, Apple’s AirPods and HomePod are a promising start for Apple! Apple tries to innovate in most technological categories so it was inevitable that they would create modern, ultra-slick headphones to accompany the wide range of products they are compatible with. Reviews have been positive and the share price is up around 10% in the one month since the release. It's too early to tell how successful this new product will be after the initial hype, but coupled with some upcoming releases and a steadily increasing economy things are looking bright for investors.

Tim Cook states that a great deal of Apple's capital is being invested in the research and development department currently. He is investing the future and wants to be at the forefront of new technology. He has mentioned they are spending a great deal of time with "Augmented Reality" since the recent success of Pokemon Go for smart phones. Augmented reality is an exciting way to interact with the real world through your electronic devices. Nothing has been released and there are no specifics yet but it also rumored that they are working with automotive technology and possibly partnering with Tesla Motors. This collaboration would be a marriage of two extremely innovative and exciting companies.